About the Role:
ComForCare In-Home Care - Baltimore/Carroll is looking for a passionate and driven Marketing and Community Liaison to join our growing team in Towson, MD. In this dynamic role, you'll be the face of our brand — building meaningful relationships in the community and connecting families with the compassionate care they deserve. If you love people, thrive in a fast-paced environment, and want to make a real difference, this is the opportunity for you!
Responsibilities:
- Develop and execute marketing strategies to grow brand awareness and generate referrals in the Towson/Baltimore/Carroll area
- Build and maintain relationships with referral sources including hospitals, physician offices, assisted living facilities, and senior centers
- Represent ComForCare at community events, health fairs, and networking functions
- Collaborate with internal teams to align marketing efforts with client intake and care delivery goals
- Track and report on outreach activities, referral trends, and marketing metrics
- Identify new business development opportunities within the local healthcare community
- Create and distribute marketing materials to support community outreach initiatives
Requirements:
- Experience in healthcare marketing, community outreach, or business development preferred
- Strong interpersonal and relationship-building skills with a consultative sales approach
- Knowledge of the home health, senior care, or healthcare industry is a plus
- Excellent verbal and written communication skills
- Self-motivated, goal-oriented, and able to work independently in the field
- Proficiency with CRM tools, social media platforms, and Microsoft Office Suite
- Valid driver's license and own transportation required
- Covid-19 Vaccinated
About Us:
ComForCare In-Home Care - Baltimore/Carroll is a trusted provider of in-home personal care services dedicated to helping clients live their best lives possible. Our clients choose us for our compassionate, reliable caregivers and our commitment to delivering exceptional, personalized care. Our team members love working here because we foster a supportive culture where every role — including yours — directly impacts the lives of those we serve.
Live your best life possible while helping others live theirs.
Our Caregivers are the heart and soul of what we do. For that reason, we put our CaregiversFirst each and every day.
At ComForCare, it is our CaregiverFirst promise, that our caregivers will be:
- Treated with respect and dignity.
- Provided exceptional training on a regular and ongoing basis.
- Are never alone in the field - support is always available.
- Thoughtfully matched with clients that they are compatible with.
Join our team and be a part of a certified Great Place To Work®! Thousands of ComForCare employees were surveyed and the response was overwhelmingly positive, with 90% agreeing that ComForCare is in fact a Great Place To Work®.
By selecting the positions below, you acknowledge that you are applying for employment with an independently owned and operated ComForCare franchisee, a separate company and employer from ComForCare and any of its affiliates or subsidiaries. You understand that each independent franchisee is solely responsible for all decisions relating to employment including (and without limitation to) hiring and termination, and ComForCare does not accept, review or store my application. Any questions about your application or the hiring process must be directed to the locally owned and operated ComForCare franchisee.
Equal Opportunity Employer: Disability/Veteran.